Overview
Crowd is an application designed to reshape how attendees and hosts engage with events — placing real-time interaction and user participation at the core of the experience. As Lead Product Designer at Valere, I was involved from the earliest stages, helping define the product's unique positioning and exploring solutions that would differentiate it in a crowded market. I led the design strategy and UI execution, focusing on features like the Event Camera, User-Generated Event Stories, and a revenue-sharing model that rewards users for inviting others. These elements were crafted to boost in-event engagement while equipping hosts with robust tools to manage, promote, and monetize their events seamlessly.
